POPEYES BYOB CAMPAIGN

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BRING YOUR OWN BUN 

Popeyes has proposed a solution to their controversial sandwich shortage and that is to BYOB (Bring Your Own Bun.)

Popeyes virally popular chicken sandwich sold out a month earlier than expected. Popeyes recently released a 30-second advertisement encouraging customers to order three chicken tenders and add them to a bun that they bring on their own.

The BYOB sandwich is the same concept of the infamous chicken sandwich, just without mayo and pickles.

Surprisingly, social media didn’t react too well the BYOB idea as hundreds of comments criticizing Popeyes for the commercial have surfaced since the commercial was released.

Popeyes has yet to reveal when the sandwich will be returning to the menu.

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