The spotlight chases Lil Baby in his new Super Bowl commercial with Monster Energy.
Lil Baby recently starred in a commercial for Magnum Condoms and he’s back getting another corporate bag, teaming up with Monster Energy for his first-ever Super Bowl advertisement. The spot starts off with Baby during a performance, saying, “I wasn’t born in the spotlight. Nah, I had to grind to shine, like a star on a hot night. And something ’bout the struggle now resides in my muscles. And every trial and trouble helped to hame my hustle. Real rockstars don’t chase the spotlight, it chases them.”
The camera explores people in their element, skateboarding in the streets, designing dresses, and tuning up a motorcycle. The spotlight manages to find them while they’re in their zones. The 30-second ad ends with Lil Baby taking a quick drink of his Monster Energy drink before ending his show, packed with thousands in attendance.