Kim’s new brand SKIMS pushed $2 million in product within minutes! (Details Here) 

There was so much traffic on the website before the products even went on sale, the site crashed and SKIMS had to delay the launch for an hour.

TMZ were told SKIMS had thousands of items up for sale Tuesday. Nothing was priced higher than $100 … and after selling out the inventory, Kim’s team began working feverishly to restock and produce more products to get to consumers ASAP.
The goal for Kim and SKIMS … for everything to be readily accessible for everyone to wear.

Kim launched a massive social media ad campaign for the rollout, even bringing in Alice Marie Johnson, the woman KKW helped free from prison, to push and model the product.
Looks like the ad blitz paid off in a major way. Capitalism, baby!!!

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